| Normally the management institutions all over India and abroad are concerned just with conducting BBA & MBA level programmes
and some also with management development & training programmes for the industry. While our Institute is also involved in such
programmes, but we have always looked at our role much beyond these. |



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| We sincerely believe that the local society of Jodhpur, in particular and Rajasthan, in general should also benefit from the presence of
this Institute here. Towards this objective, our Institute started conducting various societal benefit programmes right from the beginning.
We have already organised these programmes at Jodhpur, Jaipur, Udaipur, Bikaner, Ahmedabad and Baroda so far and soon in all the
other major cities of Rajasthan, and India. In this context, in a short span of just over ten years, we have conducted over 250 public
lectures, programmes for the industry, college/university teachers, villagers and students of local colleges, university and schools. |
| A special programme called “Umang” is organised every year by our students to provide a platform to the physically challenged, blind,
deaf, dumb and orphan children for expression of their talent and an opportunity for them to learn with fun. |
| Every year our students also donate blood, of which the donor cards are provided to the selected hospitals, to be used exclusively for
the poor patients who cannot afford to pay for the blood needed by them. |
| All these activities and programmes, while benefiting the society at large, also provide a unique opportunity to our students to learn
the dignity of labour, inculcate humility and develop interpersonal sensitivity, so essential for a good manager. |